Ferreira Gift Packs
Ferreira is the genuine Portuguese premium brand of Porto wine, a unique drink with a strong heritage and legacy.
With Dona Antonia Ferreira at its helm, a woman of fierce character and unparalleled solidarity, Ferreira had an enormous expansion in the 19th century and set the values that still define the brand today. More than 250 years later, Ferreira is a benchmark of quality in Portuguese Porto and Douro wines, and is truly a symbol of Portugal and its culture.
Every holiday season, Ferreira makes special gift packs, where they celebrate its wines and the brand’s Portuguese heritage. It was with this mindset that they approached VOLTA: the objective would be to create the perfect Portuguese souvenir, honouring the brand’s history, tradition and authenticity, revisiting old Ferreira’s advertising claims (“Foi você que pediu?”) and re-creating a craft/retro look & feel.
In close collaboration with the brand’s management team, VOLTA designed four visually catchy packs: using typical Portuguese symbols like tiles, windows or the famous Portuguese pavement, these gift packs are the perfect holiday souvenir, celebrating Portugal and Ferreira as a proud representative of its culture and its people.